According to CBS news, an estimated 103.4 million people watched the Philadelphia Eagles beat the New England Patriots in the 52nd annual Super Bowl. With that many eyes on the screen, advertisers had the opportunity of a lifetime to reach as many people as possible. With the large number of viewers, advertising competition can be ruthless, and so can advertising prices. This year, even with the smallest audience for television’s biggest yearly event since 2009, racked in over $419 million in ad spending.
From Morgan Freeman’s epic lip sync battle to David Schwimmer feeding skittles to a talking sandwich, we’ve ranked our top 5 favorite commercials that were shown during the 52nd annual Super Bowl.
5. Amazon Alexa
4. Dorito's Blaze and Mountain Dew Ice