Facebook Changes... Again
Let's be honest, no one ever really likes change, but it's necessary to stay relevant in today's instantaneous-information age. With over a billion users, Facebook is one of the largest social media outlets on the planet. Facebook users are constantly forced to adjust to changes to newsfeeds, postings, and content. For businesses that operate pages, these changes are sometimes very noticeable and often times they are subtle. This time, the changes are small, but will have impacts on who will see your posts.
Here's How Your Page Can Adapt
The trend now is to have Newsfeeds that are more personalized to the user. Content seen by users is often selected for them based on their likes, interests, and even time spent viewing posts. If you're a business trying to generate advertising and customer outreach through Facebook, it's now more important than ever to target your audience when making a post.
Watch and Learn
Watch the video here, and see how to navigate the latest changes made to Facebook Newsfeed. The beginning of the video takes you through the process of how posts are selected for an individual's Newsfeed. At the 7:30 mark of the video, Facebook offers a few tips to make the most of your posting when using a page.